[Oni]

Personally, I'm alright with either as I don't mind spending money on a game if I'm enjoying it. The only aspect I dislike is when every cosmetic is a microtransaction.

Trust me, I know a thing or two about cosmetics. I am suckered in by them ALL the time, and it's simply because when I enjoy a game I also like to feel as though my account will look better(re-sell) and also because it gives me something other players want. And then the fact that the skin more than likely looks awesome.

I actually quite like DLC cosmetics. E.g. like Conan. I'm happy to pay $5 for a pack of a load of things once. I don't fancy paying $5 for every little outfit that I like. I've dropped several games for just that reason. I don't like the "spend money now or you'll be mad you don't have this cosmetic forever" targeting. It ruins the game a bit for me xD

I like games where you earn the cosmetics. That way the armor you're wearing shows your achievements, rather than that you were dumb enough to pay $5. This doesn't happen in F2P models as much.